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MTV Keeps Producing Designers

Pic: Roberta Freymann

MTV really have done wonders for their reality stars, LC had her own clothing line and is now collaborating with Kohl’s, Whitney Port has her own collection Whitney Eve brand, and even Heidi Montag had her own budget line. Now it is the time for The City’s stylist socialite Olivia Palermo to try her hand at designer – but not clothing she has gone for a jewellery line.

Obviously taking on what she learnt as Accessories Editor at Elle magazine she has teamed up with Roberta Freyman and the limited edition collection has five statement necklace inspired by their favorite cities of the world – from Paris’ chicest to one of Manhattan’s trendiest neighborhoods.

‘I am thrilled to be partnering with Roberta for my first foray into design,’ says Palermo. ‘As a longtime supporter and admirer of her accessories, I felt a collaboration between Roberta and myself would be an ideal fit. I’m honoured and excited to bring a touch of my own personal style aesthetic to her brilliant collection.’

The spring collection includes the Mitte, named after Berlin’s oldest and most central borough’s, features a brilliant green combination of sequins and faceted stones set against emerald green silk, and the Tribeca, a nod to Olivia’s first Roberta Freymann signature necklace featuring blue, clear and white colorways.

Pic: Mitte - Roberta Freymann by Olivia Palermo

On sale from March 24, in Roberta Freymann boutiques in America and online, and will set you back between $175 to $300.