Menu
Celebrity

SYTYCD’s Cat Deeley Links New Role

Pic: Links of London

The gorgeous, very stylish and my favourite TV presenter since her days on SMTV, Cat Deeley, has been unveiled as the Global Brand Ambassador for jewellers Links of London.

I can totally understand why – you just have to look at these images to realise that she is a stunning face to front an ad campaign. I also think her popularity in America because of So You Think You Can Dance helps as they are obviously trying to target USA as well.

Creative Director, Elizabeth Galton, said: “We selected Cat for her beauty and fresh London feel – something that embodies the essence of the Links of London brand.”

One thing that does puzzle me is I thought she had her own vintage jewellery line in America with QVC – is there not a conflict? Or maybe there was no plans to do it again – anyhow good choice marketing peeps everyone likes Miss Deeley.