Last season I loved the Hitchcock-inspired Tom Ford Eyewear campaign starring Freja Beha Erichsen alongside Nicholas Hoult, but for the spring/summer 2011 campaign it seems Tom Ford has gone for glamour over quirky.
Starring Aussie model Abbey Lee Kershaw, this ad campaign is striking with her platinum blonde hair and red lippy, but for me it doesn’t have the power of the AW10 shots. I love the second image more, those cat-eye frames are gorgeous and she looks extra sultry which is selling them well.
Maybe it is missing Nicholas Hoult, the male model in the campaign doesn’t really intrigue me to be honest, he is rather plain.



