So Madonna’s kiddies collection is inspired by her daughter Lourdes and now it seems that she is getting in on the act with promoting it with her first blog.
It is a clever move actually using social market, Material Girls has started a blog with Lola as the fashion blogger, a Twitter and a Facebook profile, to promote the line ahead of its debut in Macy’s.
“Helluuur thurrrr, I’m Lola and this is my first blog entry so it’s kind of like ummmm….
I’m just going to use this blog entry to tell y’all a little bit about myself. I’m 13 and I’ll be 14 in October, so I can’t wait for that because I am FINALLY allowed to dye my hair… THANK YOU MOTHER!! My favvvv color is black (just because it goes with everything) and my least favorite color is brown (because it resembles the color of something QUITE gross).”
Lola goes onto chat about her love of 80s shorts, vintage stores in Whitechapel, My Chemical Romance and how gladiator sandals are OUT!
Want a sneak preview of the collection? Then check out the website – also try and guess who the face of Material Girl is.

