Designer Copy: Primark vs Marc by Marc Jacobs


I know that Primark are known for its runway copies, but this striped jersey midi is an amazing tribute to Marc by Marc Jacobs’ look one from the spring/summer 2011 collection. Where as the Simone stripe dress from MbMJ is a couple of hundred bucks, this beauty from Primark is only £11!!!

Yep £11, a bargain, and it’s the perfect addition to any summer wardrobe. I also love the cobalt wedges, which when they hit the stores in June they will fly off the shelves as they are only £20.

Marc by Marc Jacobs SS11

It does make you wonder how retailers get away with these blatant rip-offs. Only last week Peacocks announced the launch of its runway copies *sorry not had time to blog them* – but think Erdem’s flower dress, Dolce and Gabbana’s floral maxi and Louis Vuitton’s prom dress, and prices start at only £35.

I have heard that brands only have to change eight things, and these can be the slightest of change, from spacing in the stripes, the material, to the type of buttons etc. Amazing that they can get away with it, as this instantly made me think of Marc Jacobs, it just doesn’t have the vibrancy of the real-deal, but seriously who am I kidding I can’t afford the MbMJ version so thank-you Primark for coming to my rescue.