#DayInTheEyeOf: Taking My Lulu Guinness Eye Purse To LFW

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If you follow me on Twitter and Instagram you might have noticed my slight obsession with Lulu Guinness during London Fashion Week and the hashtag #DayInTheEyeOf – a cool project sharing my photo diary of fashion week along with fab bloggers Coco’s Tea Party, What Olivia Did, and a host of fashion editors and celebs.

Basically during the five days of LFW, my gorgeous hazel eye coin purse came with me to all my shows, sat close by while I had my make-up done, was a hero at holding my money, was generally my pal throughout the whole event, and made a great addition to my style posts!!!

To launch the campaign, the guys over at Lulu Guinness invited me into the studio for a fun shoot before fashion week, where I messed around with the fun eye purse and the designer’s iconic lips clutch. I really love how well they came out, and so it seems did Lulu herself as the campaign and my face is featured on the brand’s website **such a serious scream moment seeing this**.

I also did an interview with the brand about my love of London Fashion Week, as well as sharing the Lulu products that I am lusting over, which generally means them all!!!

Are you a fan of Lulu’s eye coin purses? 

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Check out all the interviews and #DayInTheEyeOf coverage on Lulu’s blog and buy the Hazel Eye Coin Purse here.

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